9 Best AI Personalization Software Tools [2023]

AI personalization software tools let businesses automatically display products, services, or content that interest their visitors based on previous user activity or preferences.

Whether you’re an eCommerce, SaaS, or content-based business these 9 best AI personalization tools will help meet your customers’ needs in a more efficient manner and increase customer satisfaction.

So, let’s dive in.

AI personalization software
Table of Contents

1. AiTrillion


AiTrillion is an all in one sales and marketing automation software that offers unique AI ecommerce tools such as:

  • Customer segmentation
  • Product recommendation
  • Marketing automation
  • Customer-centric personalization
  • Predictive analytic
  • And more


The AI-driven customer segmentation feature lets you build and understand your audiences instantly, then quickly activate relevant marketing campaigns targeted to exactly the right audience.

Through the implementation of AiTrillion, ecommerce businesses can run marketing campaigns across multiple channels such as push, email, and in-app messaging, and with the added feature of auto-optimization, businesses can effortlessly and effectively increase their conversion rates, all powered by state-of-the-art machine learning technology.

One feature of AiTrillion that stands out from other eCommerce personalization software is the ability to increase cart value through personalized product recommendations.

Moreover, AiTrillion’s innovative upsell and cross-sell feature enables businesses to send product recommendations based on a customer’s previous orders, order value, and shopping history.

AiTrillion’s email segmentation tools allow businesses to send personalized product recommendations through automated email campaigns directly to their customers’ inboxes.

AiTrillion’s AI product recommendation engine is a game-changer when it comes to increasing repeat purchases with loyalty-based recommendations. Customers will receive recommendations based on their browsing history tailored to their preferences. 

Finally, with AiTrillion’s products widget templates, you can set up automated recommendation emails in just one click, or customize the templates to suit your branding and aesthetic needs. Whether you want to showcase new arrivals, trending products, or recent views, AiTrillion’s product widget templates are highly versatile and adaptable.

With over 11+ customer engagement channels integrated with analytics built specifically for the eCommerce industry, AiTrillion is a leading platform that connects millions of customers across 175+ countries and provides unmatched marketing solutions for eCommerce sellers.

To top it all, AiTrillion has received positive reviews and has an average rating of 4.7 out of 5 stars on the Shopify App Store. Nice.

Ai Trillion Pricing

  • Startup: Starts at $65/mo for 5000 contacts
  • Enterprise Plan: For businesses with 40K+ contacts

2. Adobe Target

adobe target

In a world where personalization is king, Adobe Target reigns supreme—and for good reason.

Empowered by Adobe Sensei, the company’s cutting-edge AI and machine learning technology, Adobe Target streamlines the process of crafting and implementing personalized marketing strategies that resonate with your audience.

Adobe Target recommendation engine automatically displays products, services, or content that interest your visitors based on previous user activity.

At the heart of Adobe Target lies its robust omnichannel personalization capabilities. This feature allows businesses to orchestrate a harmonious customer journey, seamlessly connecting the dots between web, mobile, email, and even in-store experiences.

By understanding each user’s unique preferences and behaviors, Adobe Target crafts content that captures their attention and fosters a genuine connection.

Adobe Target’s prowess doesn’t stop there. With its advanced A/B and multivariate testing capabilities, businesses can evaluate and refine their personalization strategies, ensuring that each iteration is more effective than the last.

This scientific approach to personalization empowers organizations to make data-driven decisions, ultimately leading to increased conversions, customer satisfaction, and brand loyalty.

AI-powered automation is another standout feature of Adobe Target, as it allows for effortless scaling of personalized experiences across all customer touchpoints. Adobe Sensei’s intelligent algorithms analyze and adapt to user behavior in real-time, ensuring that each interaction is tailored to the individual, even as their preferences evolve.

Adobe Target Pricing

Pricing is revealed after one-on-one consultation.

3. Klevu


Klevu is an AI personalization software that marries cutting-edge technology with a staunch commitment to user privacy. Klevu is a pioneer in the realm of personalized e-commerce, offering a suite of powerful features that enable businesses to provide a tailored shopping experience without compromising on privacy.

Klevu’s 1:1 personalization engine is the beating heart of its platform, utilizing behavioral data to deliver uniquely tailored experiences for each individual user. By harnessing the power of AI, Klevu can analyze and interpret a wealth of user data, from browsing history to purchase patterns, to craft a personalized shopping journey that delights and converts.

Category merchandising is another standout feature of Klevu, allowing businesses to optimize product discovery for each user. This functionality empowers retailers to curate an engaging, personalized product assortment that speaks directly to their customers’ unique preferences and interests.

Personalized product recommendations are a cornerstone of Klevu’s offering, driven by collaborative filtering techniques that ensure a laser-focused shopping experience. Klevu’s sophisticated algorithms analyze user behavior and preferences, using this data to recommend products that are perfectly aligned with each individual’s tastes.

Klevu’s visual GUI editor is a game-changer for businesses looking to take control of their personalization strategy. This intuitive interface enables marketers and merchandisers to easily customize and fine-tune the user experience, all without the need for extensive technical expertise.

But what truly sets Klevu apart is its unwavering commitment to privacy. As a privacy-first AI ecommerce personalization software, Klevu prioritizes user data protection, ensuring that businesses can deliver personalized experiences without sacrificing the trust of their customers.


  • Site Search: €599/mo
  • Product Recommendations: €399/mo
  • Category Merchandising: €499/mo


4. Monetate


This AI-driven personalization platform has mastered the art of predicting human behavior, enabling businesses to deliver content that strikes a harmonious balance between relevance and resonance. With Monetate at the helm, organizations can achieve enhanced engagement, transforming passive onlookers into active brand enthusiasts.

Monetate’s versatility is truly awe-inspiring, as it caters to a diverse array of personalization needs. From the eye-catching hero section on your website to the in-store product recommendations, Monetate ensures that every aspect of the customer journey is meticulously tailored to the individual. This personalized approach ensures that each interaction with your brand leaves a lasting impression, fostering a deep sense of loyalty and affinity.

Navigating the various brand touchpoints is a breeze with Monetate’s SDKs for seamless integrations. These powerful tools allow businesses to easily connect Monetate’s AI capabilities to their existing tech stack, unlocking a world of personalization possibilities. Furthermore, Monetate’s research-driven proof points offer invaluable insights that can be leveraged to refine and optimize your personalization strategies, ensuring that your efforts consistently deliver the desired results.

One of Monetate’s most impressive features is its compatibility with virtually all CMS and e-commerce platforms. This easy integration allows businesses to harness the power of Monetate’s AI-driven personalization engine, regardless of their existing infrastructure. With this level of accessibility, Monetate empowers organizations to elevate their customer experience without the need for extensive overhauls or costly platform migrations.

Monetate Pricing

Pricing will be disclosed after you request a demo.

5. Personalize

Personalize is an AI personalization marketing software solution that skillfully bridges the gap between technology and human connection. This platform leverages advanced AI capabilities to deliver real-time insights, enabling organizations to fine-tune their marketing strategies and captivate their audience with content that truly resonates.

At the core of Personalize’s exceptional performance lies its AI-powered personalization tool, which is designed to analyze and adapt to user behavior in real-time. This feature empowers businesses to create a truly tailored experience that not only meets but anticipates customer needs, ensuring that each interaction leaves a lasting impression.

One of the most alluring aspects of Personalize is its ability to increase response rates by delivering content that resonates with each unique user. By understanding and adapting to individual preferences and behaviors, Personalize paves the way for meaningful engagement that fosters brand loyalty and customer satisfaction.

Personalize is designed to seamlessly integrate with your existing CRM and email platforms. This feature enables businesses to effortlessly incorporate personalized content into their marketing strategies, ensuring a consistent and cohesive customer experience across all touchpoints.

Personalize Pricing

  • Light: $69/mo
  • Plus: $119/mo
  • Premium: $219/mo


6. Unbxd


Unbxd is a powerhouse in the realm of personalization software. This innovative platform guides businesses into a new era of customer engagement, with its arsenal of features designed to deliver tailored experiences that resonate with each unique user. From AI-powered search to personalized recommendations, Unbxd is the ultimate tool for businesses looking to captivate their audience and cultivate lasting connections.

One of Unbxd’s most notable features is its AI-powered search functionality, which effortlessly cuts through the noise to present users with the most relevant and engaging content.

By leveraging semantic search, Unbxd interprets the true intent behind each query, ensuring that users are met with search results that align with their needs and desires. This intuitive approach to search creates a frictionless user experience, ultimately driving conversions and customer satisfaction.

Personalized recommendations are another cornerstone of Unbxd’s platform, as they enable businesses to showcase content and products that are uniquely tailored to each user’s preferences.

By analyzing customer behavior and demographics, Unbxd’s intelligent AI-based automation crafts bespoke recommendations that resonate with your audience, driving engagement and fostering brand loyalty.

Merchandizing is yet another realm in which Unbxd excels. By harnessing the power of customer segmentation, Unbxd empowers businesses to curate their offerings based on the unique needs and desires of each user group.

Unbxd’s detailed reports and insights provide businesses with invaluable information, enabling them to optimize their personalization strategies and continually refine their approach to customer engagement.

By offering a comprehensive overview of user behavior, preferences, and trends, Unbxd’s data-driven insights empower organizations to make informed decisions that propel their personalization efforts to new heights.

Unbxd Pricing

Each plan comes with a pricing structure that is tailored to meet the unique needs of your business. Contact sales for a personalized demo and quote.

7. Optimizely


Blending the artistry of personalization with the precision of data-driven decision-making, Optimizely emerges as a titan in the realm of AI personalization engine. This platform boasts an impressive array of features, including AI-powered experimentation, targeted messaging, and adaptive audiences.

At the core of Optimizely are its AI-powered experimentation and personalization capabilities. By leveraging pre-built algorithms and automated machine learning targeting, Optimizely empowers businesses to continuously refine and optimize their personalization strategies. 

Optimizely’s targeted messaging feature takes customer engagement to new heights, as it enables businesses to deliver hyper-relevant content based on each user’s unique preferences, behavior, and demographics. 

Another standout feature of Optimizely is its adaptive audience’s functionality. This intelligent tool uses machine learning to automatically group users into dynamic segments based on shared characteristics, allowing for highly targeted marketing efforts.

With adaptive audiences, businesses can effortlessly cater to the ever-changing landscape of customer preferences, ensuring that their content remains fresh, relevant, and engaging.

Optimizely Pricing

You need to request pricing for a personalized quote.

8. Sailthru


Designed with cross-channel retail marketing in mind, Sailthru empowers businesses to captivate and engage their audience across email, web, mobile, and SMS.

Sailthru’s AI and machine learning personalization capabilities lie at the core of its value proposition. These advanced technologies enable the platform to analyze vast amounts of customer data, extracting valuable insights that inform tailored content and marketing strategies.

Triggered predictive entries are another noteworthy feature of Sailthru, allowing businesses to anticipate and react to customer behaviors in real-time. By dynamically deploying content at the most opportune moment, Sailthru ensures that your message reaches your audience when they’re most receptive, maximizing the potential for engagement and retention.

Sailthru’s lifecycle optimization capabilities further enhance the customer experience, offering a holistic approach to managing user interactions across all touchpoints.

This innovative feature enables businesses to pause correspondence with users who may be on the verge of opting out, providing a crucial window of opportunity to re-engage and retain valuable customers.

Sailthru Pricing

For a personalized demo and quote, please contact sales.

9. Intellimize


Intellimize transcends traditional rules-based personalization, embracing the boundless potential of AI-driven optimization to transform your website into a dynamic, ever-evolving powerhouse of customer engagement.

At the core of Intellimize’s success is its commitment to making every marketing dollar count. By leveraging advanced A/B testing capabilities, businesses can rigorously evaluate and optimize their personalization strategies, ensuring a maximum return on investment. 

But what truly sets Intellimize apart from the competition is its revolutionary approach to dynamic website optimization. Eschewing the limitations of traditional rules-based personalization, Intellimize’s AI-driven optimization engine continuously adapts and refines content based on real-time user behavior. This constant state of evolution ensures that your website remains in perfect harmony with the ever-changing preferences of your audience.

Intellimize’s Generative AI for content creation is yet another testament to the platform’s commitment to pushing the boundaries of personalization. By automating the generation of personalized content, Intellimize empowers businesses to create bespoke experiences that captivate and delight their customers.

Finally, Intellimize’s programmatic conversion rate optimization (CRO) feature further solidifies its status as a leader in website personalization software. By automating the process of identifying and prioritizing opportunities for improvement, Intellimize enables businesses to streamline their efforts and focus on what truly matters: delivering exceptional customer experiences.

Intellimize Pricing

Please contact a sales representative to schedule a personalized demo and to receive a quote.

Importance of Personalization Software 

In the digital age, where customers are increasingly bombarded with countless marketing messages, personalization has shifted from being a nice-to-have to an absolute necessity.

It’s no secret that consumers crave tailored experiences, as they seek to navigate the vast online landscape with the precision of an experienced sailor.

One-size-fits-all content is quickly becoming a relic of the past as businesses strive to foster deeper connections with their audience.

AI personalization software tools are revolutionizing the way we engage with our customers.

These cutting-edge platforms harness the power of artificial intelligence, diving deep into data pools to craft custom-tailored content that resonates with each unique user.

AI Personalization Software Final Words

So, there you have it – a comprehensive exploration of the best AI personalization tools that are revolutionizing the way businesses engage with their customers.

By harnessing the power of artificial intelligence and diving deep into customer data, these platforms are empowering all kinds of organizations to create truly tailored experiences that resonate with each unique user.

With the right AI-powered personalization software, you’ll be well-equipped to navigate the ever-evolving landscape of customer preferences and deliver a captivating experience that leaves a lasting impact.

sales funnel

Launch Profitable Sales Funnels

Every online business needs a repeatable and consistent sales process that converts their visitors into leads, customers, and advocates.